Ok so I decided to do some research on Google Adsense because I am thinking of using it on my website. Now I was researching to make sure it was my best option but along the way I found a lot of stuff trying to explain how much money you can make from the service. I would see things like this…
“What do I have to do to make $300-$400 a month from adsense?”
“How much money will I make if I’m running a political website?”
“I don’t want to spend time setting it up if I can’t project what I’m going to be making”
Now for whoever made those statements all I have to say is that YOU WILL MAKE NOTHING!!!
Ok that’s a little harsh but the point being to make money using something like adsense you have to love what your doing. For example if your writing a blog and somebody says well for $400 a month you have to make 3-4posts per day compared to the 3-4 a week you make now. I bet that person won’t like that and if they do it will do it just for the money their posts will lack quality and content.
You have to build your blog or site because you love what your blog or site stands for then add something like adsense just for the hell of it. You have to have the attitude of why not throw this in and maybe I’ll make a few extra bucks on the side.
Now if you have that attitude there are a few things that will determine what adsense does for you to a point.
The click payout of your keywords: In other words what you get payed when someone clicks on the ad on your site. This depends on a lot of things but generally the content of your site and what keywords your ads are related to. Obviously higher click payout is better.
Click Through Rate: This is the percentage of visitors to your site that click on the ads. Very hard to determine this rate, you really just have to find out for yourself. Obviously content again helps it and if your ads have a good relation to your content on the site it will help. For example my site is a place for ideas…if I can have ads that explain the patent process or how to obtain an LLC, I think that could really help my click through rate because its the next step for my users. I found a stat that said the average click through rate ranges from %1 to %10, don’t know how accurate it is and its a big range so I guess it can’t be that far off.
Traffic: Obviously you need traffic to make money. No traffic = No clicks. Also is comes down to unique views of your site. Think of someone clicking an ad on your site, if they like it they will probably bookmark it themselves not click on it every time they visit your site.
So there it is, even though all those things are what determine how much you make from adsense the real determinate will be your contribution to your site. Remember make a blog or site because you want to do it not to make money from a service like adsense because it just doesn’t work that way.
If you do it that way making good money is very possible from adsense. People make thousands of dollars from it but far more make pennies. But if you love what your doing I believe that you will end up making some nice revenue from it.
