TubeMogul is a great video distribution site that you should be using if you make any kind of video.

It’s important to take the time to learn more about a brand before leaving a negative comment on their website, especially if its the first time you have been there.

Title is EVERYTHING!

Why?

- When I go to a new blog I don’t read the last 5 posts and see what I like. I do a skim of the titles and if 1 catches me then I read the post.

- Twitter – There is no summary of your post with your tweet. It’s your title and the link, that’s it. People aren’t going to click that link unless that title catches them.

- All of your feeds (facebook, friendfeed, ning networks) they will have a brief summary with your new post but what is in bold? The title. This is what people see.

-Everything is becoming more and more of a mashup. These mashups are less and less descriptive and you need that 1 liner to catch them (your title).

In this hyper paced world people don’t get into things unless they truly see a reason to. If your title doesn’t give them that reason then it won’t matter how amazing your content is because they will never see it.

Tweetbacks

Basically it shows when someone tweets out a link about your post. You can make this show up where ever you want but generally its above or below the comment section on your blog. Mine is right above my comment section.

Check out the original post about installing the script Tweetbacks

Also there is now a plugin for the script Tweetbacks Plugin

On both of the posts (by the creator @danzarrella) you can see the tweetbacks in action. Each one has over 100 tweetbacks and then you can see how the normal blog comments follow below them.

I noticed the script does slowdown the loading time of your blog a little bit. I think this is being worked on…the new plugin may have even fixed this. Let me know if my blog is slower due to this because I’m just messing around with it.

Check it out!

Now I realize that part of this reason is that some people still don’t know what a blog is let alone how to make one. But you would have to think that they have heard of blogs. With a little online research into marketing or business promotion you can easily find many suggestions to start a blog.

In the end though I don’t think its the lack of knowledge or know-how that stops most people with businesses from starting a blog. It’s about the content.

The question – “What will I write about?” Or an excuse like “I don’t have the time.” These are the real road blocks that stop people. However I don’t think these are road blocks at all for a small business owner.

So you don’t know what to write about.

Well lets see you have a small business. This means that you probably have some knowledge in that industry or niche. Maybe some people even refer to you as a guru or master in that business field. You probably want to attract more customers to your products or services (I don’t know many businesses that are trying to get rid of customers). Well generally people buy things from people who they trust or consider knowledgeable in that field. Now maybe these people don’t really know that you are knowledgeable in your field and you wish there was just some way to show them how you think and what you know.Hmmm get where this is going?

So there you have something to write about. A successful blog has great content but that great content is there for a reason, there is a smart person behind it. Is there anything easier to blog about! Just focus on whatever your business is and write down all those tips and pointers that you spend your days explaining to customers.

But now you still don’t have the time.

Who said that if you want to become a successful business owner it was going to be easy? There is always time. Blogging is not something that takes a lot of time to do either. If you are passionate and knowledgeable in your field (which you should be because you started a business in it) then writing quick informative posts should be easy. Posts don’t have to be long or often, quality over quantity. If you find it hard to write quick posts because you just love going into detail or you find you get more response from well thought out detailed posts then add some filler to the blog. In between the technical posts give quick links to resources in your field. Or maybe you travel a lot to speak or promote your business. Make quick posts about where you are and what your doing.
It’s great to have unique and informative information in a blog but customers also like to know what you are doing. Those quick filler posts will also show people that the blog is active and that just because you really haven’t had a chance to make a long post in a couple weeks you are still there.

So there ya go. There is no reason a small business should not have a blog. A blog is a great place to show off your talents and how great your business is to an audience larger then you could ever imagine. It will take a little time to get used to blogging and to get your blog looking and feeling the way you want it to but if you start it will get there. The key is starting and in time you will see the benefits.

And this doesn’t apply to only small business owners. This goes for anyone with a business or who is looking to start a business. Think of the benefits if you haven’t started your business yet and you could create a dedicated following to announce your new business to!

So get out there and start a blog! No excuses!

Read this awesome post about setting up a blog over at Zaggededge.com